Greggs Shifts Food Behind Counters to Stop Thieves: A New Move to Tackle Shoplifting

Popular UK bakery chain Greggs has introduced a new strategy to combat a rising wave of theft: moving its food displays behind the counter. This change was initially trialed in high-theft areas. It is now being rolled out across more locations in the UK. This is part of an ongoing effort to improve security, protect staff, and reduce financial losses.
Shoplifting on the Rise: A Nationwide Concern
Retailers across the UK have been grappling with an increase in shoplifting incidents. Greggs is no exception. According to recent retail crime statistics, theft-related incidents have surged significantly since the pandemic. Many stores are now reporting double-digit rises in shoplifting cases. Items like sandwiches, sausage rolls, and sweet pastries — typically displayed openly at Greggs — have become easy targets for opportunistic thieves.
In response to these challenges, Greggs has decided to rethink the traditional bakery layout. Moving popular food items behind the counter makes it more difficult for individuals to grab and walk away without paying. This step is part of a wider industry trend. Businesses are adopting stricter measures to prevent loss and ensure the safety of staff and customers alike.
Why Greggs Took Action
The decision to shift products behind the counter wasn’t made lightly. For decades, Greggs has built its brand on speed, convenience, and accessibility. Its self-service model allowed customers to quickly choose their items and head to the till. However, this open-access approach made it easier for thieves to steal without confrontation.
A spokesperson for Greggs stated, “We are trialling changes to our store layouts in selected areas to prevent theft and ensure our teams feel safe and supported. The safety of our staff is a top priority.”
This move not only protects valuable inventory but also addresses growing concerns among Greggs employees. They have increasingly been put at risk during shoplifting incidents. Reports suggest some thefts have escalated to aggressive encounters, prompting the need for proactive safety measures.
Customer Experience: Will It Be Affected?
One major concern for customers is whether these changes will slow down service or impact the overall shopping experience. Greggs has reassured patrons that while the layout may look different, service speed and product availability will remain top priorities.
In fact, the new system might improve customer interaction. Staff members now have more direct engagement with customers, answering questions and suggesting popular products. This human element could enhance the in-store experience, particularly for customers who appreciate a more personal touch.
Retail Industry Reaction
Greggs is not the only brand responding to retail theft with structural changes. Other UK retailers — including Co-op, Tesco, and Boots — have also taken steps to deter shoplifters. They have installed anti-theft barriers, more security cameras, and increased staff presence on the shop floor.
Retail experts see Greggs’ decision as a smart and necessary move in a changing retail landscape. “The retail world is evolving quickly,” says David Lonsdale, Director of the Scottish Retail Consortium. “Rising theft is a major concern, and businesses must adapt to protect both their assets and their people.”
Looking Ahead
Greggs’ strategy is still in its trial phase, with adjustments being made based on customer feedback and theft reduction results. If successful, it’s likely the behind-the-counter model will be adopted in more locations. This is especially true in urban centers where theft is more prevalent.
The company is also exploring other theft deterrents. These include better lighting, staff training, and possibly collaborating more closely with local authorities. They aim to address repeat offenders.
Final Thoughts
Greggs’ move to shift food behind the counter reflects a growing need for UK retailers to adapt in the face of increasing shoplifting. While it marks a shift in how customers access their favourite bakes, it also highlights a broader industry challenge. This challenge requires innovative and proactive solutions.
As retail theft continues to rise, more businesses may follow in Greggs’ footsteps. They balance security with customer service to ensure a safe and enjoyable experience for everyone.